Why is technology important for the growth of your business?

In today’s world technology has become a basic need of a human being. Students are using it for their educational purposes, doctors use it for treatment, the government is using it to reduce corruption and to increase efficiency, and entrepreneurs use it to automate their business process, which reduces the chances of errors.

With technology, businesses can directly connect with their end customers and quickly get their feedback, which they can improve to accelerate their performance.

In India, small Thelawala is adopting technology.

How?

Have you seen the UPI QR there, where people go comfortably and scan the QR code, which hardly takes 5-6 seconds, and payment is done? In March 2023, the total UPI transaction was 14,10,443 crores. Can you imagine?

Easy for consumers, businessmen, and the government to reduce the number of non-taxpayers. Customers get a pakka bill for their purchase.

The style of advertising is also increasing business use of ads through banners on hoardings, pamphlet distributions, and salesmen going door-to-door and showcasing their products. A smart businessman set up his digital marketing team by using social media platforms; they built their own network and relationships with potential customers there. The potential customer can benefit from knowing the current demand of their customer and be able to conquer the large share of the market and increase profits.

How technology reduces business costs ?

Technology not only saves your time but also your money, With the help of automation you can do the work of 10 employees with 1 employee, for example, you have to send personalized mail to 100 people, without technology he has to send mail one by one to everyone which can take more than a day but with the help of email automation tool, you have to just add the email of your customer and body of the email rest the tool with make it personalized and send to all your customer.

Manufacturing businesses use inventory management software to reduce their storage costs, which eventually decrease their financial burden. They may know how many raw materials they have, through which how many products they can produce, and how much inventory they have right now. All these things can be obtained by the software, which helps us to make a decision.

There are a number of ways to cut down your costs and integrate software in your business, like automating tasks, cloud computing, VoIP phone systems, collaboration tools, HR management tools, and many more.

Humans need rest, but software does not. I think that is why e-commerce is so successful because if you need any product from anywhere anytime, it will get delivered to you because servers are running 24x7 and they will respond to your customer; they will give auto-suggestions and help your customer to order online. Like this, you don’t need any employee to take an order or generate billing; it will all get done automatically, and you just have to shift the product to the customer. 

As soon as competition is increasing, businesses are also researching more on the new technology and trying to give their customers more and more comfort.

How internet can help you to reach all over the world?

You have seen that where you can’t reach the internet has been reached, Everyone is connected to the internet or I can say there internet has somehow decreased the distance between us. 

See if I want to talk to you I can get you an email and I can you an email or if we want then we can do a face-to-face video call. This has all become possible because of internet. 

Now a doctor from America gives a consultation to a man sitting in India. Like this, you can also spread your service from setting in one place to every part of the world. 

If you want to run your business like a gullaman who does a business like his father or grandfather used to do, He will be there where he is and not able to expand. His competitors are utilizing technology and making their business on automation and utilizing their full power on business operation and making relations with their costumes.

Today everyone is using social media there is different type of social media for different age group. 
If you want to target youngsters then you can go to Instagram,  If you want a serious and professional audience then you can reach on Linkedin, 

So you have to decide this. 

But whichever social media you choose you have to do one thing which is engagement try to engage your audience by posting every day on your social media account. 
And try to explain to them about your business. 

For this, you can use several software like 👍

• Canva
• Ask the public to know the trending topics
• Filmora for video editing or you can hire any good video editor

And many other software are also there.

Data Privacy and Securities

There are some reasons why technology can help you in data privacy and security.

In a business, data is very important, and competition is there to leak your data and see your confidential information.

Some reasons for adding software to increase your data security

● Centralized Management: Software tools can provide a centralized management console to monitor and control access to your network, applications, and data. This allows you to have greater visibility into who has access to your data and how it is being used.

● Automation: Many software tools can automate security tasks such as software updates, vulnerability scans, and backup procedures. This reduces the risk of human error and ensures that security measures are consistently applied across your network.

● Real-time Monitoring: Software tools can monitor your network and data flow between your employees in real-time, alerting you to security breaches or suspicious activity. This allows you to respond quickly to security threats and prevent further damage.

In conclusion, different software tools can provide you with many benefits and help you to scale your business. All the data is collected in one centralized database, which can help you to see the progress of your company at all times.

About the Author 

Hi, My name is Akhil Kumar Srivastava Founder and CEO of Mayankal having 5+ years of experience in mobile app development, I have helped more than 100+ startups and small-medium size businesses to be scalable and profitable. Some industries I have served earlier are casinos, taxi businesses, e-commerce, restaurants, dating apps, etc.